Portfolio

2025

YAGO DZUGALA

LINKEDIN

YAGODZU@GMAIL.COM

+4915166969308

BERLIN

Yago

Dzugala

SOUNDCLOUD FEED

TECH CRUNCH REVIEW ↗

After launching the new Feed, we discovered that

while the previous feed had a small user base, may of

them were power users and had a strong feeling for

the previous one.


Power users wanted a quick community overview, not

just full-screen tracks. To balance discovery and

familiarity, we iterated the design, introducing

modules that adapted scrolling behavior based on

intent, exploring new artists or catching up with

followed ones. These are some key modules we

developed, and used to learn in UXR and expand the

product.

SOUNDCLOUD FEED

EVENTS ON SOUNDCLOUD

EVENTS ON SOUNDCLOUD

ARTIST AND FAN PROFILE

ARTIST AND FAN PROFILE

FAN-POWERED SOUNDCLOUD

FAN-POWERED SOUNDCLOUD

FAN-POWERED SOUNDCLOUD

FAN-POWERED SOUNDCLOUD

FAN-POWERED SOUNDCLOUD

FAN-POWERED SOUNDCLOUD

+

SOUNDCLOUD FOR ARTISTS

SOUNDCLOUD FOR ARTISTS

SOUNDCLOUD FOR ARTISTS

SOUNDCLOUD INSIGHTS

SOUNDCLOUD INSIGHTS

SOUNDCLOUD INSIGHTS

SOUNDCLOUD INSIGHTS

SOUNDCLOUD INSIGHTS

WAREHOUSING1

WAREHOUSING1

WAREHOUSING1

WAREHOUSING1

WAREHOUSING1

PAPA JOHN’S ↗

PAPA JOHN’S

SODIMAC

FALABELLA

WIPO

SENDERA